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Specialization

Marketing / Advertising / Communications

Preferred Years of Experience

5 - 7 years

Available Slots

1

Application Deadline

Apr 16, 2018 Apply

Job Description

SABMiller is in drinks business, bringing refreshment and sociability to millions of people all over the world who enjoy our drinks. We do business in a way that improves livelihoods and helps build communities. We are passionate about brewing and have a long tradition of craftsmanship, making superb beer from high-quality natural ingredients.

Job Description

  • An exciting career opportunity exists for a result driven Brand Manager, High End in our Marketing function reporting to the High-End Marketing Manager, West Africa.
  • The successful incumbent will be responsible for developing and executing global brand plans that contribute to the delivery of business goals.

Amongst other duties, the job holder will;

  • Analyse data for insights & articulates brand issues and opportunities.
  • Articulate goals & objectives consistent with the role of the brand.
  • Implements winning activity plans which deliver brand strategy and objectives & in line with the creative platform.
  • Deliver, measure and evaluate activities which win in the market to optimize performance and marketing spend effectiveness.
  • Develop, manage and execute premium event executions aligned to global properties.
  • Develop, manage and execute key activities on social media platforms, earned media concepts and tactical campaigns.
  • Project management to deliver activation on time & on budget
  • Manage the global sourcing and timely delivery of all marketing materials required for the annual integrated brand channel plan.
  • Clear communication of activities & execution standards to channel & sales
  • Conduct brand performance analysis
  • Understanding of profit pools & value chain to recognize value drivers.
  • Manage internal and external stakeholders and drive excitement for the brand and its activities.
  • Manage global stakeholders to develop local strategies and execute global properties, also
  • Support the development of the brand strategy based on agreed global priorities and align the relevant stakeholders on the strategy.
  • Lead the development and execution of 360 integrated activities leveraging the agreed strategy and core creative idea.

Job Requirement:

  • Degree in Business, Marketing, Communication or related field
  • Minimum of 5 years relevant experience
  • High-End brand experience preferably
  • Key competencies and attributes:
  • Experienced in digital marketing and experiential events
  • Passionate, self-starter
  • Good written and verbal communication
  • Action and results oriented


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